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22 Jul 2021
Methods to Improve Customer Retention for SaaS Companies
In SaaS companies, retention of customers requires more effort than onboarding a customer. These are the customers who were your active subscribers for a time and then resubscribed for the next period expecting quality services from your company.   SaaS companies usually consume their quality time, money in working with the sales team and in creating new marketing strategies giving the least importance to the existing customers. You must understand that your existing customers can exit anytime if their expectations are not met. It has the potential to hurt not just your customer retention but also your brand image and perception among new customers.   The following are some of the most important customer retention points followed by SaaS companies   Customer Expectations   The most common mistake made by a few startup companies or SaaS companies is overpromising in order to gain customers only to face the customer's wrath after onboarding. Your sales team may have achieved their sales target, but those customers, based on their first impressions, are unlikely to return to you in the future, regardless of how much goodwill you have built in the market. So, make sure whatever features and functionality you are promising to your customers are available in your product. You can, however, mention some features as upcoming, and instruct your sales team to not give any false promises.   If you are intending to attract new customers, instead of making false promises, show them how well your product can perform proficiently compared to the current contemporary products. This is the major factor to any customer in interesting them to subscribe or buy your product.   Maintaining the Product Value   Your targeted customers are inevitably using the products to meet their needs, but when they are signed up to your product it is not for the same services which their old product can also provide them, it is the value proposition you stated that ignited their interest in your product.   Your value proposition shouldn’t be phrased equivocally, since it will deliberately lead your customer to ambiguous thoughts or possibly they may misinterpret your product functioning complex rather than acquainting the proposition, so be advised to make it crisp and clear.   Follow up with your existing customers on the delivery of the value proposition because you can't afford to take a chance on it, the moment your customer feels that it is under-delivering compared to the value proposition made, they may hold their subscription in the subsequent period. The advantages of following up are you can rectify the issues, and in a way, it works as your customers' validation.   Don't hesitate to apprise your customers about how they will benefit from your product in comparison to their old one, this will not only make them your long-term customers, but it will also allow you to upsell your product by explaining to them how much they will benefit from subscribing to additional plans. There are high chances if your customer is unfamiliar with the cumulative advantages of other subscription plans, they may opt for an alternate product seeing the future needs which your product can serve them in full capacity.   Seamless Customer Onboarding process   Make your customer onboarding process as seamless as possible. Don’t get indulgent in proving how good and different your product is by deviating from the universal onboarding process unless it is required. In case the onboarding process is mandated to be different from other products, help your customers in every step.   Give localized user guides, installation manuals, instructional videos, tutorials, etc., and make sure the information should be clear and concise in the aforesaid list of guides. Assign some customer service executives for their assistance.   Engage your Customers   Your responsibility doesn't end by onboarding a customer and addressing their queries. Your priority should be to engage your customer while they are using your product.   Post some required blogs on your website which can guide them or provide information on the current trends, and additionally, you can post the link to your customers highlighting the topic in an email informing them.   Follow your customers' official social media profiles & pages and publicly congratulate them officially on their accomplishments whenever they post them.   Start some discussions on your official social media pages like LinkedIn, Facebook, Instagram, etc., where it allows your customers to share their experience which will aid others and your company in molding your product, and branding your service.   Such social media strategies, engagement processes make them feel that they have taken the correct decision in choosing your product, lowering the churn rate of your SaaS Company.   Devoted Customer Service   Your sales team may successfully persuade the customer in onboarding, but how long they are going to be your customers entirely depends on the customer service you provide.   Offer 24/7 customer services via calls, chat, emails, etc., and ensure that your customer service executives are well trained in interacting with the customers with empathy. They should be completely knowledgeable on your company’s services, service level agreements (SLA), customers’ domains, and market trends.   Conduct some training sessions and certify them which will help in improving their customer service skills. Boost your customer service team with reward programs whenever they get maximum CSATs (Customer satisfaction). Working with the demotivated customer service team is as dangerous as getting into a war without proper armor.   Analyze your customer service team’s average response time, audit their calls, and work on your turnaround time. Prepare case studies from it and train your team accordingly, so that they can handle the customers effectively or act proactively.   Your customer should feel prominent and special with your service, nevertheless, you have to treat all your customers the same.   Customer Feedback   Customer feedback is an important factor in the retention of your customers. After the customer has been onboarded for a specified period, such as a week or a month, take your customer feedback, this will help your company in determining how effectively your product can serve them, and you can rectify the service gaps.   Companies in the same domain may operate differently depending on their company standards, thus feedback can help you understand their specific needs and keep you informed if any customization is required particularly for a company for them to use the product to its full potential.   Some customers may post their feedback on the internet, so keep a watch on it so that your customer service team can respond promptly and act accordingly.   Make a practice of asking for feedback occasionally or after every new release. You can involve your creative team in making the feedback appear as engaging as possible. If at all it is allowed, make professional friends with your customers' admin team or concerned team and ask them to have their employees offer feedback as well because they use it more than the management. This will help to a great extent in decreasing the churn rate.   Constant Upgrade   In this evolving modern world, it is highly important for any SaaS companies' products to be upgraded regularly. You can't exist with the features you provided to the customer whilst their onboarding which will affect your customer retention.   You must update your product regularly, if you are late, others will upgrade their product, changing your customers into their customers and meeting their needs.   Regardless of future needs, your target customers will undoubtedly verify how frequently your product is upgraded, inevitably no one would choose a product that underperforms in comparison to the trends. In some instances, few long-term customers may switch to other products finding it monotonous, so change the user interface appearance too.   Conduct market research, anticipate future needs and upgrade your product with new features. This will make a strong statement to the market about how well-versed your company is and how proactive your product is, this will not only bring you new customers but also establish your company as one of the best SaaS companies.   Support Community   Building an online support community on your website or on your official social media pages is a proven social media strategy, where your customers will interact with each other in the process to find the answers.   Publish FAQs, informative blogs allowing your customers to comment on it, or you can create a forum allowing customers to post their questions leading to discussions. Due to such a community, customers wouldn’t turn up to customer service often because in their perspective they got the prolific answer from the professionals who are very well experienced, with that said you have to constantly check the discussions posted in it to maintain the decorum. These forums will help your company to interact with the users directly and they will serve as feedback.   Loyalty Programs   Loyalty programs will prevent long-term customers from switching to alternate products. Certainly, they should be recognized and acknowledged for continuing your services for such a long time and you should consider taking a few extra steps in thanking the customers who chose your product in the early days of your company.   Wish your customers on occasions by sending an automated mail or card, send gifts to your long-term customers on their birthdays or companies’ anniversary, or at the least, you can give some discounts, additional features, or exclusive access to them.   Such actions will leave a lasting impression on your current and prospective customers.   Exit Surveys   A customer exits for their own best reasons whom you cannot retain but at least you can find out their reasons. With the given association for a certain period, you may have established some professional relation with them so using it to find out what exactly persuaded them to go for an alternate product   Make the exit survey as simple as possible for them, don't complicate things by giving them unprofessional reasons to make them return, take the feedback, and act on it. Analyze whether your current customers are having the same issue and if so, make a quick decision to fix it as soon as possible.   Be professional and treat them with the same respect you showed them throughout their onboarding, despite their unpleasant responses.   Conclusion   The ultimate success of SaaS companies will be determined by customer retention rather than new customers acquisition. Surprise your existing customers by reviving the policies, upgrading the product with new features in their best interest. Find ways to delight your existing customers. Make every effort in improving customer retention and reducing the churn rate.
In SaaS companies, retention of customers requires more effort than onboarding a customer. These are...
guest post
08 Feb 2021
Why Your Business Needs to Integrate an AI Chatbot in 2021
Chatbots sit in an interesting space in the digital world. On the one hand, they clearly offer potential. The ability to answer queries and take the menial workload off means more work-hours saved.   And yet, there are considerable hurdles to implement them. Firstly, AI-powered chatbots are hardly perfect. How many times have we had a hilarious encounter with a chatbot which keeps giving us answers we never asked?   Often, the very utility of conversational AI-powered chatbots is questionable. Chatbots can at best answer simple questions. But, depending on the complexity of a website, such abilities may not be required at all.   All of this of course leaves many business owners hanging in the dark. Should they go for a chatbot or not? In the following paragraphs, we shall explore what chatbots are and whether they might be an asset worth investing in.   Types of chatbots   While chatbots may have started as simple query-answer engines, they’ve morphed into far more sophisticated tools today. So, we have two types of chatbots available today —   The original, simple chatbot which spits out programmed answers to expected questions. It simply says something like “I don’t understand,” or “let me redirect you to someone” when confronted with a question it can’t answer. A simple chatbot workflow looks like — Conversational AI solutions capable of understanding user intent. Apple’s Siri would be a good example here. These systems have complex modules including Automated Language Recognition (ALR), Spoken Language Understanding (SLU), Dialog Manager (DM) and Natural Language Generation (NLG). A conversational UI will look something like —  The evolution of man-machine conversation is an interesting one, albeit beyond the scope of this article. Check out this piece on the difference between chatbots and conversational AI from which the definitions above are taken. Figuring out whether your website needs a chatbot   Right, so chatbots have come a long way. But, do you even need one? Unfortunately, this is a tricky question to answer.   At the surface, chatbots do offer value. Any website could use a chatbot since they help users find the information they are looking for faster than searching the site manually. They also have a great ROI when compared to conventional labor scenarios like hiring a college student to work online and support your business. They are fairly different from team chat softwares. Even so, chatbots aren’t exactly a fire and forget investment. You will need to set aside time and money to make them work. Not to mention, since conversational AI is an evolving technology, your chatbot will need periodic updates and maintenance. But while the decision may seem perplexing, there are a few telltale signs you can use to determine whether you need a chatbot or not.   You offer a fairly technical product or service   The more technical a product gets, the more questions it inspires. More often than not, most questions will be similar. While you can always put together a FAQ section, chances are your audience may not be able to get to it, or will simply not bother to read it. Conversational AI chatbot solutions for websites will be ideal here.   For example, a European telecom company set up a pilot program to test conversational chatbots for common inquiries. After about five weeks of training, the chatbot was able to resolve 82% of the questions on its own, and 88% with some human help.   The same can hold true for any company offering technical products or services. The SaaS investment service EarlyBird for instance offers a service for parents looking to invest in their children.   In this case, anyone visiting can have a plethora of questions that the site can’t answer on the homepage itself. How does the investment work? Is there a maturity period? Will the investment command an interest? A conversational virtual assistant can prove valuable here.   Since the website already has an FAQ section, this can be expanded into a conversational AI chatbot. Likewise, Inflow Inventory which offers an inventory software solution has quite a lot to explain in very short space. It can easily use a chatbot to answer questions its visitors are bound to have.   You offer a wide variety of products   There’s a rule in the digital marketing world — if someone can’t find what they’re looking for in 15 seconds, they’ll leave. Obviously, this doesn’t bode well for eCommerce websites with a lot to sell. That’s why businesses should create videos and embed them on the various pages of their website.   The more products you offer, the more content you need to put on your site. Consequently, there’s a greater chance someone won’t find what they’re looking for and leave. While search bars can help here, the problem can exacerbate if many of the products are similar in nature.   Check out LFA capsules fillers for example — The website clearly has many products that are hard to tell apart. But, since a visitor may have specific requirements, they’ll have to go through the site to find the right fit. In this case, LFA capsule fillers can build some clever conversational engineering into their website and help visitors find what they’re looking for faster.   Similarly, the website Preply which offers an online space for tutors and language students to collaborate can also use a chatbot. First-time visitors might struggle to find the right tutor, in which case a conversational chatbot can understand their requirements, and direct them to the right tutor.   Currently, they offer live chat support only when agents are available. Visitors to their website need to check their support page for support timings and other ways to get help.     Your customer support staff spends more time answering generic questions   It takes a lot of time to train support staff to communicate properly with customers. And yet more often than not, they tend to answer questions that could’ve been solved with a simple search. Think questions like — What's the price of X product? How long does shipping take? How can I track my package? Who to contact for X issue? Etc Is there a coupon?   An AI chatbot can easily answer such questions. But, a chatbot can solve other problems too. Even though many of a customer’s questions will be simple, they may still have to face common customer support issues.   It can take far longer to get an available agent. Or, the support person may not know the answer. Or, the query gets redirected several times.   A chatbot is on 24/7, so, no waiting. It will also either know or won’t know, so, no umms or ughs. Finally, it can direct people to the exact resource since it can scan an entire database in a second or so.   The chatbot on this PLM company’s website is a great example of an AI chatbot:   Based on the responses selected, the chatbot will provide and request specific information to the user. This keeps the responses provided relevant to every user's personal needs rather spitting out one-size-fits-all responses.   For example, the train ticketing and reservation company Amtrak used chatbots to answer 5 million questions a year. They even made an astounding 800% return on their investment. Features to include in your chatbot   There are bad chatbot implementations, and there are good ones. You don’t want your chatbot conversations ending up like this —   Again, training a conversational AI chatbot is not what we’re talking about here, but here’s an exhaustive resource on the same. Even when you do have a great chatbot, there are a few tweaks that can take it from good to great. Here are a few ideas —   Offer the most logical option right at the start While people opening a chatbot will know what they are looking for, you can offer them options, too. Check out the chatbot implemented by Reply —     This is a fairly simple implementation. But Reply gets a few things right.   Firstly, the header says Reply Team. So, the user knows their messages will be delivered to a human, even if they are conversing with a bot.   Next, Reply offers marketing automation tools. The most logical course of action a user can take is to book a meeting here. The bot then simply helps the user set up an appointment.   The takeaway is that your bot needn’t do it all. You can have it only dedicated to single tasks like scheduling appointments or finding articles.   In case there’s no answer, let the visitor know when you’ll reply   It’s entirely possible that your chatbot won’t be able to help visitors at times. In such cases, be sure to show the time it will take for an agent to get back to them. This may seem like a small point, but your visitors will appreciate it.   For example, GiliSports showcases the time they take to get back to their visitor’s queries on their chatbot —   Let your chatbot flaunt your style   A chatbot’s utility is obvious in how effectively it can understand and answer queries. Even so, no one will want to communicate with a robot. One way to give your bot some style will be to identify it with what you do.   Runners Athletics will be a good example here. The company offers glasses for runners. And the chatbot invites the site visitors to talk with fellow runners.   Include a human picture in your chat box   Communicating with a bot isn’t something most people are going to be used to. You can make the conversational chatbot in easier by including visuals in your chat box.   A great way here is to add a picture. It can either be that of the customer support agent who handles redirected requests, or, even a stock photo. Check out the chat box used by Goaura —     Another way to make your chat more human is to directly inform your customers that they will be talking to a real person, as you can see above with GoAura. Moreover, it has a friendly picture, and information about when the user can expect an answer from an agent. Both of these inclusions help keep the conversation polite, predictable and easy.    Conclusion Despite the hurdles mentioned above, chatbot adoption rates continue to rise across the board. In fact, according to Deloitte, by 2022, we’ll be chatting more with chatbots than our spouses.    Conversational AI certainly offers a solution to mundane business issues, and, you should at the very least give it a whirl.
Chatbots sit in an interesting space in the digital world. On the one hand, they clearly offer poten...
guest post
19 May 2021
Why Enterprise Collaboration Tools & Platforms are the Present - And the Future
Driving collaboration and instant communication through tools and technology seems unnatural and counter-intuitive. However, the onset of COVID-19 has brought previously unimaginable work scenarios to life - Enterprises with a technology-averse mindset were forced to learn and adapt to collaboration tools overnight. Work-From-Home (WFH), a once dreaded concept, became the savior for multiple businesses - big and small. Companies with a decent online infrastructure could better navigate through choppy waters when the global lockdown just started. In short, with businesses going virtual, the online collaboration market is exploding, and the industry is predicted to reach $59.86 billion by 2023. Plus, its wide-spread adoption is an undeniable fact. Research by the Harvard Business Review states that "95% of employees in large enterprises are already using enterprise collaboration software." Effectiveness of Social Connection & Collaboration Platforms Workplace by Facebook. Slack. Microsoft Teams. These are all examples of collaboration tools that enterprises are using day-in-day-out, especially today when businesses are right in the thick of a global pandemic. That said, innovative collaboration platforms offer a suite of social tools such as instant messaging, blogs, profiles, shared workspaces, among others, to drive productivity and work relationships. That said, it is important to remember that each collaboration tool appeals to different organizations based on what their primary goals and needs look like. Consider the following examples: Workplace by Facebook is ideal for organizations that wish to tap into Facebook’s familiar features. Slack appeals to companies that can better integrate with its various APIs. Here's what Darko Jacimovic, the Founder of, has to say about using Slack: "Slack is neater, more useful, and more practical for people working within the organization. People can simply be divided by the projects, teams, and still, be in the same chat as everyone in the organization." The G Suite platform appeals to organizations that wish to share documents that can be provided varying levels of permissions, both internally and externally. More importantly, organizations can edit the same document synchronously or asynchronously, without worrying about document “forking.” Google Hangouts is more useful for sending real-time messages and for conducting video and teleconference calls. Plus, its thorough search functionality allows the team to look for past projects in an instant. HubSpot is typically used by the Sales team to collaborate with digital marketing teams. It also nurtures potential clients down the sales funnel as seamlessly as possible. That's not all. Team members can leave notes, share documents, make changes, and get a glimpse of every activity across the various stages of the sales process. All things considered, it needs to be mentioned that regardless of the tool you choose, prioritizing data privacy and security, without compromising on the user experience or productivity levels is paramount and is the key differentiator between good and great collaboration software solutions. The Value of Collaboration Platforms "Companies should position enterprise collaboration platforms as the hub that connects IT systems, business applications, collaborative tools, and digital platforms.” - MIT Sloan Management Review Typically, people think of enterprise social networking platforms with being limited to instant-messaging tools. However, these tools come padded with other useful features such as: Video chat platform: " The global video conferring market will expand at a compound annual growth rate of 9.2% until 2025, growing that market to a value of $6.7 billion." - Bloomberg Video chat platforms (think: Skype, Google Hangouts, and Zoom) allow team members to drive video conferences, which are instant, easy-to-implement, and effective. Live chat: The live chat software allows team members to get in touch with each other in an instant, that too 24x7 - irrespective of geographical boundaries or time constraints. If you're still second-guessing about the effectiveness of collaboration, consider this: According to Salesforce, "86% of survey respondents believe that lack of collaboration causes failure of projects that they work on." Integration with other applications: Text-based chats such as HipChat and Slack, empower team members to share messages and feedback in real-time. Then, of course, there are project management softwares that offer an all-in-one approach to work management, allowing users to monitor tasks and projects, assign jobs, and review workflows. All these value-added features enhance the overall user experience while allowing them to connect with each other on a personalized level and at their own convenience. Advantages of Online Collaboration "Because we have access to very good tools in our private lives, we expect the same level of functionality and performance in business.” - Jeffrey Mann, Vice President of Research at Gartner The paradox of online collaboration is this: Employees are working alone from home, but they are together, virtually. The workforce of today has truly gone global in the literal and figurative senses of the term. Issues such as varying time zones, diverse geographical locations, multi-lingual workforce, etc. are no longer a hindrance to business continuity, owing to a wide plethora of online collaboration tools and flexible working practices at large. That is why more and more employers are opting for onboarding remote workers. And if you are thinking about it, Goco has a lot of useful tips for a successful Remote employee onboarding. Here's a quick snapshot of the tangible and intangible benefits they pose: Fosters a culture of 'flat' hierarchy where employees belonging to varying levels and functional areas work in conjunction with multiple teams, at any given point in time. Allows global collaboration among teams that are geographically dispersed. Helps teams to function effectively on a local, national, or international scale; while boosting leadership visibility and accessibility. Allows organizations to keep track of changes in real-time and collaborate online while tagging colleagues and reviewing documents on-the-fly.  Fosters a more flexible working culture, which acts as a huge advantage from the employee's perspective. Offers cash benefits (according to a case study of the Workplace) by way of:A. Effective organization-widecommunication with monetary benefits of $3.3 million. B. Enhanced teamwork and productivity, with benefits of $5.3 million.C. An inter-connected work culture, with benefits amounting to over $4.5 million. Finally, paves the way for a more enhanced, streamlined, and organized workflow where team members can review and upload documents online and make edits as necessary. Major Benefits of Enterprise Collaboration Whether you call it enterprise social networks or enterprise collaboration platforms, these super-useful tools work across teams, business systems, information, and applications to power productivity and Boosts productivity: As per research by the McKinsey Global Institute, enterprise social networking tools help increase productivity by 25%, in addition to improving employee collaboration and communication. Added-value across functions: According to a recent study by Forrester, the collaboration platform - Workplace by Facebook - can: image source A. Offer a 3.9X return on investment over three years.B. Reduce the time it takes to update frontline workers by 34%;C. Increase task efficiency by 20%;D. Reduce cloud operating expenses for legacy tools by 80%;E. Accelerate the decision-making process by 20%;F. Increase product innovation by 32%;G. Increase onboarding efficiency by 32%.   Industry-Wise Strategies for Collaboration Platforms Closing Thoughts "The enterprise collaboration software market is currently worth $3.5 billion and will grow by 70% in the next few years." - International Data Corporation (IDC) Here's the long and short of it: Collaboration tools are helping transform companies into thriving online communities where: Employees feel more connected (both literally and figuratively) and driven to add value to the organization.  Employee satisfaction and engagement skyrocket. Work culture becomes stronger and more customer- as well as employee-centric. With workplaces becoming more dynamic and flexible, enterprise collaboration is the future. And the future is here.
Driving collaboration and instant communication through tools and technology seems unnatural and cou...
project management
20 Jun 2019
10 Best free Gantt Chart Software in 2020
You are here on a page that talks about ‘Free Gantt Chart Software.’ Would it be too early to say ‘your search ends here’? I guess not!. Because, here, you get to review an impartial analysis of top Gantt chart software with templates and examples. This blog post needs your undivided attention.! 5 minutes will be enough. Let’s start with the basics. Missing a deadline when you are on a serious project is never an option!   You need to accomplish your task with accuracy and precision, and that too within the fixed timeline. There are a lot of things running on the schedule that one needs to manage while working on a project.   Project management is not as easy as you think. You will have to keep a record of every step you take. It will be difficult to maintain such records if you don't have a Gantt Chart Software. Right from the duration for the task, name of the person who is assigned to the task, task milestone, how much investment was involved, and how much time is scheduled for each achieving each milestone-everything must be recorded with top-notch accuracy.   Trending Article      For fulfilling these project management requirements, Gantt chart software always comes in handy. Unlike the traditional timeline charts and manual records, it focuses more on the interdependencies within tasks instead of emphasizing only on the broad picture.  Table of Contents   1. Gantt project 2. GanttPRO 3. ProProfs Project 4. Wrike 5. Smartsheet 6. ClickUp 7. Office timeline 8. Smartdraw 9. Gantter 10. Bitrix24 11. TeamGantt 12. Backlog 13. ProofHub 14. GoodGantt 15. Rational plan 16. Tom's planner 17. ProjectLibre 18. Hansoft 19. Merlin Project 4 20. Team Work What is a Gantt chart?  Gantt chart is a very important tool that is used to visually schedule and monitor the projects. Its main objective is to show the activities which are finished, the ones that are currently ongoing, and also those that are yet to start.   Henry Gantt was the first person to introduce the concept of a Gantt chart, and ever since it has become an integral project management tool. Gantt chart gives a visual or graphical representation of all the tasks undertaken in the project. It also gives the duration for each task and other important details with the progression of the project.   Generally, the bar of the graph changes its shading to show the progress in the project. Upon the completion of the project, the graph colour turns to a different shade. Also, it can show the name of the person to whom a particular task is assigned, and the milestones that are set to achieve the final goal. You can get your work done in a free Gantt chart software without buying one.   Gantt Chart Glossary you need to know: Tasks: Tasks are different types of work assigned to individuals which should be done to reach the goal. They come with the start date, end date, duration, assigned person and all the other details involved. Milestone: It’s a task with zero duration. It can indicate an important date in the project plan, for example, the initiation or completion of an important task. You might use it to make the completion dates of specific tasks.  Summary task: It is a group of tasks. They are made of sub-tasks that show combined information. Task status: It shows the progress, percentage, and completion of the task. Dependencies: It shows the link and connection between different errands.  Assigned resources: It indicates the name of the people assigned to specific tasks   Ready-Made Gantt Chart Template to use Gantt Chart Templates can be edited in several formats such as Microsoft Excel, Microsoft Word, Apple Pages, and Apple Numbers. These Gantt charts are incredibly useful in project management because they allow you to track the status of project tasks. They also help keep track of deadlines, milestones, and hours worked. While working with clients it helps in boosting the perceived value as the clients are able to see the progress of their projects in real-time. Having a document that gets updated every time a task gets completed or makes a certain amount of progress helps in decreasing the communication needed to notify the people of the progress made thereby enhancing the employees' overall productivity. Here is what you can do with Gantt chart: Plan & Schedule Projects Plan & Schedule Tasks Plan & Schedule Tasks across Multiple Projects View Tasks Over Time Plan in Sprints Team Collaboration Scheduling Teams’ Work Determining Planned versus Actual Timelines on a Project Increasing Perceived Value for Clients Increasing Employee Productivity Pricing: has both Free membership & Paid Plans which starts @ 8$/ month.   Top 10+ free Gantt chart available online   1. Gantt project ( A Simple Gantt Chart)  Here’s why we have placed the Gantt project at the top position of this list: It’s available for free for both the personal and commercial uses. Established in 2003, Gantt Project is not just a clone of MS project but a lot more. It is one of the most efficient and trusted free Gantt chart software. Gantt project will run anywhere where Java runtime is available as it is written in Java.   It is a desktop application which can allow you to: Manage the elements like task and milestones, including the initiation date, priority, duration, notes, and resources, etc. Create a hierarchy which shows cost, progress, and details of lower-level tasks displayed on the upper level. Draw dependency: dependencies between tasks, leads, etc  Baseline: you can compare your current status with your previous plans by creating baselines Generate PDF / JPEG/ PNG files  It can export and import to/from CSV for analyzing data in spreadsheet apps.  Allows import and export to Microsoft projects.   Apart from all these great features, Gantt Project allows users to do collaborate with WebDAV servers and use cloud storage for storing all projects in the cloud. As you can see, the Gantt project is a light and useful software that is very easy to use if you are a beginner in project management. Price: Free  Supported Platform: Windows, Linux, OSX    2. GanttPRO (GanttPRO Chart Software for Project Planning)   Pricing: Free 14-day trial and $15 per user per month   Supported Platform: Web-based   With this exclusive Gantt Chart software, you can easily create charts and visual graphs through existing templates of project planning. These charts can be shared with team members for better collaboration and project management.   Gantt pro has an extensive community of users who create and share editable templates for different projects.   Here are some of the features of Gantt Pro: Unlimited number of projects and premium support  Multiple Gantt chart baseline and task filter Can allow one active project per member Customizable export to PNG, PDF, and XL format  Project estimation cost and working hours Onboarding and team progress tracking Resource management All the other basic Gantt chart features   Gantt chart is a great pick for people working individually. It’s also a good choice if you want to work with your group since it supports features like team training sessions, real-time notifications, and project role settings for members.   3. ProProfs Project (Online Simple Project Management Software) ProProfs Project is an online project management tool that solves your need to plan, schedule, and deliver projects on time. With the Gantt Charts feature, you can visualize milestones, track work progress, and view project status on a single dashboard. Gantt charts keep you updated on what’s going on in your projects, enable better time management, prevent resource overload, and help you meet deadlines like a pro.   Here is how you can achieve all this with ProProfs Gantt charts: Assign tasks to the relevant team members. Use drag and drop for proper task planning. Set due dates for each project and task. Track time spent by team members on each task. Set reminders and notifications for project completion. Share files, links, and give feedback using task comments. Receive detailed reports to monitor team performance. Assign roles & permissions for access control on Gantt charts. Calculate billable hours and generate shareable invoices   ProProfs is a popular choice of Gantt Chart tool amongst creative teams, IT project managers, and digital marketing teams who seek immense clarity in project scheduling and planning. Pricing: Free 15-day trial. Afterward, $2 per user per month for the Essentials plan and $4 per user per month in the Premium plan.   Platform Supported: Mobile, Web, Desktop.   4. ProofHub: (Project Management Software) ProofHub is a project management solution and collaboration software that makes work easier for teams. It facilitates planning, helps in tracking progress and allows real-time collaboration and communication so that efficiency increases and deadlines are met on time.  ProofHub is a project management software that has an exhaustive list of features and the Gantt chart is one of them. The Gantt chart in ProofHub gives you a timeline view of all your projects in one window. It helps in planning your projects and tracking the progress of tasks at any given time. Here is what you can do with ProofHub Gantt charts. Add tasks and task lists to the Gantt chart. Clearly distribute roles and duties by assigning tasks to team members. Set dependencies between tasks and adjust schedules as work changes or deadlines shift. Highlight the critical path to see which tasks directly affect the start and end date of the project. Adjust the start and end dates of tasks with a single drag and drop. Associate milestones with tasks.   Pricing: ProofHub is priced at $99/month (limited time offer). It offers a free trial with complete access to all its features. Platforms supported: Web-based, Google Play Store & App Store   5. Wrike (Online Gantt charts for scheduling) You can now stop updating your project in Spreadsheets! Instead, Wrike offers you simple, yet tried and tested Gantt Charts to make you understand and visualize the time and resources allocated in a given project. Set task deadlines on your team members and make them faster and smarter. The fluid-like application easily adapts to the changing environments of Agile methodologies. The online work management application of Wrike seamlessly scales across the length and breadth of your organization. Integrate the tools you daily use with Wrike. It supports a wide number of integrations. Features that come with Wrike: Task and Subtask Management Shareable Dashboards Collaborators Business Intelligence Integrations Custom Fields and Workflows Advanced reporting and data visualization Additional Integrations   Pricing: Wrike offers many plans; Free, Professional, Business, Wrike for Marketers, Wrike for service delivery teams, and Enterprise. Supported Platforms: Android, iOS, Desktop, and Web app   6. Smartsheet (Simple Online Gantt Chart Software) Create quick online Gantt Charts in just a few seconds with Smartsheet Gantt Chart Software. It works better and intuitive than Microsoft Project. This application is preferred by businesses of all sizes, as it increases productivity and saves time. A real-time collaborative Gantt chat software that brilliantly organizes and schedules tasks of all kinds of projects for their smooth execution. You just name it! The Smartsheet will get it for you. It has a wide number of ready to use Gantt Chart templates for the categories of product management, project management, software development, digital marketing, and more. Features that SmartSheet has: Drag and Drop Gantt Bars Set Durations and Dependencies Premium Integrations Identify Critical Path Track Milestones Share with stakeholders Access your work on Mobile   Pricing: Besides its free edition, SmartSheet comes in Standard and Enterprise  Supported Platforms: Android, iOS, Mac, and Windows   7. ClickUp (Gantt Chart View) No more boring Gantt Charts! With ClickUp, every Gantt chart looks beautiful. It is easy to manage anything, whether it could be people, projects, tasks, spreadsheets, email and chat, to-do lists, documents, and notes, etc. The ClickUp free Gantt chat software is the only application that provides feature customization to build awesome projects. The Five stars rated application by G2, Capterra, and GetApp support incredible integrations! You can automatically import your data from other productivity apps that you use. This tool provides a wide variety of ready to use Gantt Chart Templates for Marketing, Development, Project Management, Design, and more. Features that make you opt this tool: Custom Statuses Multiple Assignees Agile Board View Workload Chart Time Estimates Remapping Due Dates Future Recurring Tasks on Calendar.   Pricing: Free Forever and Unlimited at 361.14 INR per user/per month.  supported platforms: Access from any; Web, iOS, Android, Chrome, Desktop, Alexa, and GoogleHome.   8. Office timeline (Gantt charts & timelines with ease) Subscribe Office Timeline PowerPoint Add-in to directly create timelines and road maps in PowerPoint. Office timeline allows users to seamlessly produce sophisticated Gantt Charts and swimlane diagrams simply and quickly. Be in sync with your whole team by sharing your visual presentations, assigning tasks while collaborating with them online. The 4.5 stars rated application improves project planning with professional-looking Gantt Chart Templates. Though they seem to look on the surface, they have powerful underneath layers. This Gantt chart software offers a free edition. You can download to check how it works. Important Features Consolidate Multiple Projects Editable and Shareable Power-Point Presentations Fully customized swimlanes Imports data from Projects Timelines in hours and minutes Unlimited free updates Group Tasks on one row.   Pricing: Get Office Timeline Powerpoint Add-in at $99/1-year Pro License and Office Timeline Online at $59/1-Year Plus License Supported Platforms: Windows and Mac 9. Smartdraw (Free Gantt Chart Templates ) The one-in-all chat maker application that is easier than Visio for making powerful flow charts, floor plans, and organization charts offer quick start, ready to draw diagram templates for designing accurate and perfect layouts. The CNET five star rated product is trusted by many users such as FedEx, General Dynamics, Nestle, Tesla, SAP, Texas Children’s Hospital, Pepsi, and more. With Smartdraw, you can notice a marked difference in managing your projects and processes. This smart application has a broad variety of Gantt Chart Templates developed for almost every category. Be it Confluence, Jira, Trello, G Suite, or any, it integrates with every tool that you use. The only diagramming application that runs on a web browser allows users to seamlessly collaborate to work on the same diagram from different sign-ups. Important Features Intelligent formatting engine Wide Color Schemes Visio Import and Export Built-in Extensions Custom Extensions using Visual Script SDK Collaborate anywhere Enterprise administration.   Pricing: One-time purchase for Single User at $297 with no monthly or annual billing. For multiple users, SmartDraw comes at $ 595 per year, billed annually with multi-seat administration features. Supported Platform: Mobile, Online edition and desktop edition(Windows and Mac).   10. Gantter ( A tool with Gantt Chart examples) Gantter is a cloud-based, community-powered, project scheduling and management tool. Its most distinctive feature is the community contributed task scheduling templates and the suggest and assist the engine, With Gantter, you get an optimized user experience as it allows seamless integration with Google apps like Google Drive, Calendar, Hangout, and etc. Primarily,   Gantter has three editions: Gantter Cloud Gantter for Google Drive, and  Gantter for G-Suite   Here’s what you’ll get with these editions:    Features: Save or open the Gantter files to Gantter cloud/Google Drive. Access to millions of free community-based templates. Access 24/7 community-powered support, suggest and edit recommendation, and real-time collaborative editing.  Auto-Generated WBS (Work breakdown structure), custom columns, built-in-analytics, Cost and task tracking, and resource auto-leveling.   MS Project import and export.   The team collaboration features let users bring multiple timelines and teams together, work on multiple tasks, and gauge the project completion. The Google edition is best for those who use Google drive and other G-suite applications.  Pricing: $5 per month per user. Gantter is also available for a 30-day free trial. Supported Platforms: Web-based apps. 11. Bitrix24 ( Gantt chart for multiple projects) Bitrix24 is a highly reliable Gantt chart software with the main specialty of moving tasks while still keeping their connections to compare current and baseline state at any time. This is mainly a team collaboration software that offers benefits of project management and CRM. It can create a very professional Gantt chart for unlimited tasks and projects. It's another great option to work with 12-users. So even a small or average-sized company can use it very easily.  It also monitors the workload on employees and identifies the task which can be uncertainly delayed.   Important features: Free unlimited projects Free unlimited subtasks  Free 5gb online storage Multiple Gantt charts Free 12 users  Task dependencies Cloud and on-premise  Open source code and API Free mobile PM (Android and IOS)  With Bitrix, you can communicate with team members and also work collaboratively on the project by gauging the visual representation of tasks, milestones, deadlines, and dependencies. Other fancy features are office reports, checklists, templates report builders, etc. Pricing: $69 per month for all team members Supported Platform: App Store and Google Play Store   12. TeamGantt ( Construction Gantt Chart )   Pricing: $0 for small teams of three members. $49.5 and $74.5 for teams up to 5 and 10 members.   Supported Platforms: Web-based   This project management suite allows users to manage task while reviewing them in a different visual or graphical format. It provides team communication, project planning, and resource management functions which are very intuitive and offers user flexibility to assign tasks, set deadline, and create priorities via drag and drop option.   Some of the exciting features of this project scheduling software are: Unlimited time for using the free version  Drag and drop scheduling  Customizable view through Google Calendar  Centralized storage of tasks, conversations, documents, and achievable. Review into team member’s workload and availability  Exports to PDF but the watermark Auto-update on team progress  Daily mail reminders  File attachments  Graphical formats for showing planned vs. actual timeline.   TeamGantt brings project scheduling online with the easy-to-integrate Gantt software. Users can invite teammates, co-workers, and friends to edit and view the Gantt chart.   13. Backlog (Project Management Gantt chart ) Backlog is an all-in-one online project management tool for task management, version control, and bug tracking. Bringing together the organizational benefits of project management with the power and convenience of code management, Backlog enhances team collaboration across organizations large and small. Plan work, track progress and release code updates right in Backlog.   Why Backlog Task management, bug tracking, and version control in one tool Visual Gantt and Burndown charts for better planning and resource management Built-in Git and SVN repositories Custom statuses and workflows to suit your project Mobile app for Android and iOS users Kanban-style boards for each project make it easy to view every task as they move through your workflow       14. Good Gantt ( Diagram Gantt chart)   Pricing: Free for one user without restrictions. Prices for use in a team depending on its size. It starts at 2.99 per person per month   Supported Platform: Web-based   Many Trello users have been waiting for this for a long time. Now they have access to a Gantt Chart with deep integration in Trello. It will seem as if it is one application and you do not have to go to external pages during use. You can quickly plan a project by creating Trello cards directly from the Gantt Chart   Here are some of the features of Good Gantt : On one Gantt chart, you can view all your Trello boards  You can set up integration with time trackers to keep track of the actual execution time of tasks by your employees  Nice design Automate the movement of cards depending on the actions Evenly distribute the load between employees Group tasks and milestones ReTrack progress by the task Use hotkeys for quick work   15. Rational plan ( with Gantt Charts, Timesheets)   Pricing: Free trial and the paid plan starts from $19 per month (for cloud-hosted version).   Supported Platforms: Linux, Cloud-based, On-premise.   This comprehensive project planning and scheduling software covers are available for free with Linux.   The rational plan offers a variety of project management features. It is available as a cloud-based solution as well as on-premise and it helps both the project managers and teams to develop a consistent project plan with the analyzed workload, allocation of resources, estimation of project cost, and management of the budget.   Rational Plan has two versions: You can either use cloud service or opt for an on-premise application.   On-premise- single version for Linux- It shows advanced planning through dynamic Gantt charts and timesheets. This single version will allow you to share the project with MS users. Gives you a chance to share the details about your projects to other users who are involved.   Cloud-based- Includes all the basic Gantt chart features for two users, two projects, 100 tasks, and 5 MB storage.   Here’s why Rational Plan is a great choice for Linux users: Schedule the project using duration driven activities  Use of recurrent, split tasks, and milestones. A visual way of tracking the baseline and dependencies Critical path detection  Collaboration with team members and integration with Microsoft project files   Some other feature includes portfolio management, resource management tool, costs tracking, scheduling, time management, and all the basic Gantt chart features.   16. Tom's planner (online Gantt Chart Maker)   Pricing: $ 9.95 per month   Supported Platform: Web-based   It is Import projects from Excel, MS Project, Trello, and Basecamp an excellent web-based Gantt chart application. It requires no installation and has an easy drag and drop options with right click menu and task management.   Tom’s planner really stands unique when it comes to the collaboration feature. This project scheduling tool offers a free subscription with two-user limitations and offers most of the basic features.   With Tom’s Planner you can: Create professional Gantt charts and share them virtually  Zoom in to check who’s doing what and how far they’ve progressed Drag and drop to make the edits and changes on the fly Import projects from Excel, Basecamp, MS Project, and Trello  Embed charts with SharePoint, WordPress theme, and Confluence   The free subscription can allow for 200 items in a schedule. It only lasts for one year. This software is recommended for beginners who want to have a basic knowledge of project management.   17. ProjectLibre ( Compatibility with Microsoft Project)     Pricing: Free   Supported Platform: Window, Linux, Mac OS.   ProjectLibre is another great project scheduling solution for your team projects. Unlike other software, it is not a complicated one. Its main objective is that all the company user should be able to learn to work in the chart even if they cannot afford it. That's the reason it is open-source software.   This open-source alternative of MS project has the following features: Gantt Chart Earned Value Costing WBS/RBS charts  Network Diagram  Resource Histograms  Compatibility with Microsoft Project   The software has received various awards which proves that being free it can give the best results. You can translate it into any language. It has versatility which makes it much easier to work for a small or large business.   18. Hansoft (tools along with a Gantt chart template)    Pricing: Varying rates depending on team members and type of installation   Supported Platform: Cloud and On-premise   Hansoft is originated from Sweden. The Swedish company offers many project management tools along with a Gantt chart template. Many companies swear by this software because of the seven main features.   You are allowed to refine your task from the backlog feature.  Long term, as well as short term planning, can be viewed and modified.  Supports Kanban, Waterfall method, hybrids, and Scrum Efficiency boosting feature like the acceleration of plan up to 20%  Real-time dashboard to stay informed to real-world data and workflow management   Hansoft has all the basic features like issue tracker, to-do lists, reports, resource allocation, integration, backlogs, and on-premise installation. So, you might want to change your mind if you are working on a big project.   19. Merlin project 4 (Professional Project Management for Mac)   Pricing: $149 per year per user and $1,415 per year for 10 users    Supported Platform: Mac and iPad   It is the latest project management software from the project wizard. It runs specifically on Mac so before you go for this software make sure your team can work on mac.   It has all the basic features one Gantt chart software has and also it is user-friendly offering many possibilities. You can customize it as per your need. It can also be used offline. You can edit or modify your planning offline, and it will keep the updates on the chart when you are back on.   Kanban View and Waterfall feature  Find critical paths and distribute tasks with few gestures Link attachment to tasks in the project  Stay up-to-date with cloud storage  Compact on the iPhone  Export and Import through MS project.   20. Teamwork (Project Management Tool With Gantt Charts)  Pricing: Free for up to 5 users and 2 projects, Pro starts from $10 per user, per month.    Supported Platforms: Web based The Teamwork project management platform allows you to map out your work, visualize your project timeline, update your plan in real time and keep stakeholders up to date, easily and seamlessly creating a single source of truth in your organization.Why choose Teamwork?: Easy to use online Gantt Chart Ready made task list templates Create your own custom templates Time tracking to see if your projects are profitable Board view for better organization Portfolio - A panoramic view of where your projects stand Tasks and subtasks, so everyone knows what work they need to complete"   However, it allows only 30 days for working free without any restriction, but after that, you must purchase it. Or you can upgrade Merlin project 3 which is totally free.    Conclusion There are many options outlined in this article. You can narrow the best choice by understanding what each software offers and comparing it with your company's needs. If you want to see more reviews, you can check out this article about Gantt chart software. It contains in-depth reviews and covers a few tools not included here. If you are still confused about which one to pick, consider the following five capabilities of an ideal Gantt Chart software:   It should support a maximum number of users and collaborators It should allow unlimited edits of the chart It should offer flexibility to work on multiple projects It should be easy-to-use with drag-and-drop features and one-click sync It should be compatible with the devices you and your team members use Once you keep these five features in your mind and also consider your team’s requirement, the selection of the final pick will be a piece of cake!
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content marketing
20 Jan 2020
SaaS Content Marketing : The Guide You’d Need to Kick-Start your Content Marketing journey!
I'm sure you know why content marketing is important, it's time to figure out the best strategies that may help you win your customers and take charge!   Content Marketing costs 62% less than any outbound or traditional marketing method, and yet it generates approximately 3 times as many leads as conventional marketing.   It’s cheaper and more efficient.   Do you still need more reasons to trust content marketing over any other marketing strategy?   I know it’s not easy to convince you unless I talk facts. So, here are some benefits of content marketing : Conversion rates are 6 times higher for companies that adopt content marketing strategies. 86% of SaaS organizations have specific departments or someone in charge of checking over their content marketing strategy. 58% of marketers believe ‘original’ written content outdoes videos and visuals   The vast majority of SaaS marketers are now embracing content marketing strategy. A good SaaS marketer knows that content marketing can aid their company to achieve brand visibility, lead generation, and nurturing the leads simultaneously.   I am not asking you to abandon traditional marketing, but if you are into the SaaS business, you must pay attention to create a  high-quality, experience-based, top-notch content.   At Troop Messenger, we tried over a dozen of content marketing strategies. There were times we failed at generating desired results. Our blog posts won’t appear in the search results, let alone appearing on the front page.   We failed to stay ahead of CM trends. It was challenging because there are hundreds of things, trends, and strategies to watch over every week.   It took us a while to understand the 3 Cs of SaaS Content Marketing: Consistency, Consistency, and Consistency.   It took us a while to understand that we needed to be directly involved in content creation. Gradually, we resorted to creating content that encouraged visitors to click on our site link, visit the homepage, and subscribe.   Keeping in mind all of our failure stories, the lessons we learned, and the different strategies we employed, I have created this guide for you. It’s the only SaaS content marketing guide you’d need!   How to create a content marketing strategy? Let’s find out here   A. We Leveraged the Power of Google by Mastering Keyword Research There has been an ongoing debate on the usability of Keyword Research Planners. Some say it is dead. Others argue it's the best thing. I say it’s Google is smart, and all the algorithms are designed in a way it enhances as a reader’s readability and helps them with the article with search results that carry ‘phrases’ and ‘keywords’ a person adds in the search bars.   Keyword Research Might not be the almighty thing but it is an important factor. There are tools like Ahrefs’ Keyword Explorer that can help you rank your article by using selective keywords. Such tools allow a thorough keyword analysis and backlinking as well.   Step 1: Check the Search Volume SV (Search Volume) represents the number of times people have types a specific keyword into Google. SV is important as long as you do not wish to create a content strategy with keywords nobody is looking for.   It’s simple as selling a product in a market. You’d sell a product only if it is in demand, right? So, with SV, you know about the demand. When it comes to keyword search volume, there are two primary factors to take into consideration: volume and competitiveness. Keywords with higher volumes mean more potential exposure (or impression share), but will likely be much more competitive. This, in turn, makes it harder to rank for these terms as you’ll probably be going up against popular and well-established sites. If you’re a new website, you may want to begin by targeting low-volume (or medium), low-competition keywords as a starting point to establish some domain authority. if you’re a well-established site, you can delve into the more competitive territory (medium to high SV) to maintain your edge.   In the image below, we did SV for the term ‘flock vs Slack,’ using Ahrefs’ Keyword Planner. This Keyword is super easy to rank and the user intent is high too. SV for ‘Flock Vs Slack’ is 250 with 306 Clicks and 91% Organic Clicks. Hence it’d be easy to use this phrase.     Using the Ahrefs Keyword Planner, we also analyzed SERP position history to find our competitors who are targeting the same phrase and the articles they’ve curated around it.     Step 2: Check for Keyword Difficulty Level Finding the SV is only half the battle. It takes you to popular keywords with insane competition. Hence, at this point, you can use other keyword software like Ahrefs or SemRush. Keyword Difficulty Level, abbreviated as KD, is an important metric since it shows how difficult it's going to be for a blog to have a top-ranking using a particular keyword. KD metric takes into account the amount of backlink that points to the URLs in the top 10 search engines. Hence, At Troop Messenger, we use Ahrefs to check KD for the popular keywords we pick in Step-1. Ahrefs KD helps find the ‘low-hanging fruit’ by giving us an estimate of how hard it will be for us to rank among the top-ranking pages. We did KD search for the term ‘Flock Vs. Slack,’ which has KD of 2, 250 SV, and we’d need to create about 3 websites backlinks to rank in top 10 for this keyword. Since Flock & Slack are already popular, we used these keywords to rank our application Troop Messenger. The term ‘Flock Vs. Slack’ is super easy to rank and the user intent is also very high. Don’t believe us? Google Search the term ‘Flock Vs. Slack’, and you’ll find us there: Step 3: Check for the Intent To understand Intent, you need to have an understanding of user behavior. An intent represents a user’s intent (purpose) for the search. It shows what a user is most likely to do when they are searching Google with a particular phase. For SaaS, keyword intent reflects ‘How ready a user is from buying their products/services?’   To be specific, it’s a guessing game since you cannot be sure. Hence, this is the part where you have to apply common sense as well.   For instance, the search intent behind ‘cost-effective office collaboration tools’ shows that the buyer already knows about Slack and Flock, and they are looking for a more efficient and cost-effective tool. It’s easy to convert this specific audience since we are offering just what they want. When we search for keywords for our Troop Messenger blog, we come across different keywords to find user intent. People looking for office chat application like ours usually search with phrases like ‘Slack,’ ‘Team Chat Apps,’ ‘Slack Alternatives. Search Intent for ‘Slack’ represents the user intent of those who are mainly interested in Slack and would neglect the other's name on the list. Hence, for us, user intent is low here. People searching with ‘Slack Alternative’ means they are looking for something other than that. With our blog, we show them what benefits they get by using us as a Slack Alternative (keyword intent is high here).   B. Leverage the Power of Google & Google Tools Can you create any content marketing strategy without abiding by ‘Google’s and it’s an algorithm? I bet not.   If you want your content to rank high and your SaaS products/services to appear in the top search results, you’ve to distribute your content thoroughly. It starts with spending at least 50% of your resources.   Google should be the ultimate content distribution channel where you create and publish content relevant to your product and the niche.   Let’s take Groove for example. They created content for an exhaustive list of marketing keywords and brought them to the top of search results. Groove promoted its content through Facebook and other Social Media Channels, but it’s Google where they first created a base. From creating customer-oriented how-to-articles to tutorials, Groove did it all.   At Troop Messenger, we leverage the power of content distribution via Google and we make thorough use of Google tools. We know Google results can either make or break our business.   1. Google Analytics: I’m sure you must have set some goals for your content marketing strategies, and with google analytics, you can take a step to reassess your situation. At Troop Messenger, we’ve been using Google Analytics to get a snapshot of our performance over time. Here’s what you can analyze with this tool: Audience engagement Active Users User explorer based on demographics, interest, behavior, mobile, and technology Average time on page Bounce Rate Page Views Unique Page Views   All of this will give you a clear idea of what’s working and what is not, in regards to your type of content, topic selection, etc.   2. Google Trends We all find it difficult to continually come up with a fresh set of ideas and topics. This is why we have made a habit of checking the trends alongside brainstorming new ideas. Here’s what you can do with Google Trends: Explore a new topic Browse what’s trending using time filters Realtime Search Trends for Web, YouTube, Image Search.  You don’t need a specific action plan for using this tool. Just type in the category and see what Google pulls out from trending topics in your niche.   3. Create Blog Posts that Won’t Put Readers to Sleep When you are curating any type of content, remember that the attention span of a human is only about 12 seconds. Hence you’ve to grab their attention right with the first few lines.   You cannot take a risk by creating something that has nothing unique. People do not have enough patience to read an article that is crowded, has long sentences, is boring.   So, before anything else, you must create content that your prospects truly want to read. Here’s a five-step strategy to create the kind of content which makes you closer to the SaaS marketing goals.   Step 1: Research. Research. Research. Every single SaaS content marketing strategy must start with thorough research. Don’t think your imagination can be the only source of ideas. You might be creative, but you still have to find what others are looking for. For the research, Google’s Suggest Feature can be highly useful. Start by searching for a phrase (office chat software) related to your product. Now Scroll to page bottom. Here you’ll see similar searches that are based on user data. Try to understand the intent behind these searches   At Troop Messenger, we further narrow topic research by reviewing our competitor’s content via BuzzSumo. This tool helps us find the content that is performing best in our field.   You can also use BuzzSumo for content insights, to generate ideas, perform the influencers, monitor your performance, and create high-performing content.   Steps to reviewing the content of your competitors:   In the Content Analysis Search Bar, Enter your competitor's name:  When you hit enter, BuzzSumo will display an analysis of all content published on that domain. You can review the topics that got your competitor's maximum engagement.   In the image below we did blog content analysis for our competitor Flock.   Review the formats and Networks that are working Apart from topics, you can use BuzzSumo for digging into the social networks and see where your competitors’ content is gaining traction. See which social media platform has driven the most engagement.   In Flock’s case, it’s twitter chiefly.   Review the content by Backlinks You can also sort your search by the ‘number of backlinks’ and find the articles that have driven most links.   Research who is linking and sharing your competitor’s content Social engagements always amplify content. More the engagement, wider will be the audience reach. With BuzzSumo, you can review the people who shared content on social media from a competitor’s site. This can be done by narrowing search results for ‘Influencers’ and choosing ‘Search Content Shared.’   Use these search results to create and curate high-quality content on the same topic, and target a similar audience. Step 2: Curate Content for Every Phase of The Buyer’s Journey The content or blog post you create should be curated around each phase of your buyer’s journey. Since the goal of SaaS content marketing is to provide the target audience with valuable information, use your blog for the sales funnels. Help your customers understand why your product or services Click here to learn more about sales funnels.  Usually, content marketers mainly create content to create awareness and generate traffic. But that is not the right approach. Content should be used in the entire marketing funnel. Like other SaaS companies, Troop Messenger also needs a full-funnel strategy for executing a thorough marketing plan.   Awareness: In this stage, we created content to target all top keywords related to the office collaboration tools and promoted engaging, entertaining, and informative content to attract the target audience. Goal: The goal of this phase was to help people discover how Troop Messenger can solve their problems of office collaboration and virtual workplace management.   Lead Generation: Once we made the customers aware of our existence, we generated leads by providing them gated, high value, and free content. Brands that are good at lead nurturing, easily generate over 50% more sales, and that too at 33% lower cost.   Hence, at this phase, we continued educating our customers, solving their problems with ‘How To’ content. We delivered facts and data to help prospects overcome their concerns.   For Lead Generation, we also highlighted our USPs so the prospects see why we are the best Slack Alternative.   Goal: Get prospects to engage with our brands and trust our services more and more.   Trial Sign-ups: Since we offer a free trial for 30-days, this stage helped us attract the customers into availing the freebies. It’s a crucial step, and we also highlighted this as a testing phase since the customer’s feedback after the trial helps us further improve the product.   Goal: Trial Sign-ups aimed to encourage our users to install the application, try the software, and decide for themselves.   Conversion to Paid Customers: We continued creating content around the special features of premium plans, the benefits, testimonials of clients and businesses who’ve been using the paid plan and what changed for them.   We deliver high-quality content either through newsletters or blogs and continue educating and engaging about the more valuable features within our software.   Goal: After the trial period ends, it’s all about convincing them to opt for a paid subscription.   Customer Retention: Customer Retention is an important step to retain customers. We do this by constantly providing the value we promised to our customers in the initial phase of their journey.   We created content that further educates each of the customers about all the functionalities. At our blog, we provide guides and step-by-step tutorials targeted at guiding customers on ‘how to get the most of our SaaS product.’   Goal: Continue helping customers to be successful at using the different features of Troop Messenger and avail benefits.   Step 3: Create Something Unique Like I said before, it’s all about uniqueness. A thousand words can earn you traffic for a while, but if your content is not unique, why will people turn up to read?   There’s no shortcut. You have to put in maximum work if you wish to achieve better visibility. If you wish to earn a great response, you must create content that offers something unique. Even a lengthy post cannot guarantee that top spot you desire.   Go big or go home.   For SaaS business, I suggest writing a high-quality and experience-based article. Here are some of the ideas that worked for us: Comparison Articles of alternatives: pros and cons of our competitors or rival’s product alternatives. Feedback articles: It’s where our team members shared their feedback after using a couple of office chat alternatives Vote/Score article: We make our team members vote for the alternative they like using the most. Verdict articles: It’s where we compare different features of different tools and tell the readers who won in terms of a specific feature. Screenshots article: After thoroughly using an alternative, we make screenshots of features/things we like or dislike while using the tool. Step 4: Repurpose Your Blog Posts There are different ways in which content is shared. Some SaaS businesses still prefer sharing information through written content, others rely more on video tutorials. At Troop Messenger, we leverage the benefits through brief posts that focus on special tasks. We have repurposed our blogs into start-to-finish guides. As a content creator, you can further repurpose content for different audiences. Your audience might be willing to listen, watch, or read the content. Different formats are good as long as they engagingly provide information. Here are different ways to repurposing your blog posts: Creating a presentation. Designing an infographic. Creating a Pinterest or Instagram instructographic. Republish old posts. Repost to social media handles as tweets or Facebook posts. Repost on Quora as an answer to questions. Use as newsletters Reuse blog posts as an email series (for example, 11 days projects) Create an Ebook Create a podcast Create a video series Host a Webinar Reuse blog posts as Reddit Answers  D. We use our blog posts as a conversion machine If you have a blog dedicated to promoting your SaaS startup, and yet there is no medium to convert blog post readers into paid customers, you need to review your content marketing strategies.   Most of the blogs fail at conversing the readers into customers because there’s no dedicated place where they can turn into a customer unless they scroll down to the very end. It’s important to write articles that convert. We did the same thing at Troop Messenger. We change the position of a few things:   Call to Action: CTA’s are the most integral part of a SaaS business. Hence, don’t make your CTA stubbed in a corner of the page, or somewhere far in a crowded place. It has to be visible.   The best practice is to put CTA as a fixed menu. It has to be visible enough to catch attention. At Troop Messenger, we have implemented a fixed menu with our call to action button, which encourages the readers to try our office chat application.   Sign-Up prompts: While your readers are reading the content your team has drafted, remind them that they can get all the benefits by signing up. Sign-up prompts are a good way to convert customers. By implementing sign-up prompts, not only did we grew our email list, but we also succeeded in increasing the opt-in rates.   E. Here’s How We Get Our Blog Posts Rank Higher in Search Results: For any content to rank high in google, quality backlinks act as a backbone. Often called Inbound Links, these are the links directed towards your website.   More the number of quality backlinks, more important will your content be in google algorithm’s consideration.   Google considers such a website more important and gives better credit by showing them first in the result page after a query.   At Troop, we follow the backlink mantra religiously, and frequently create content relevant to our niche (SaaS products) and generate backlinks with the same process.   1. Guest Blogging to create backlinks: You have to understand the importance of guest blogging. It lets you share your expertise and at the same time, build your authority too. With the backlinks, you can also boost your SERP rankings.   Since we have started Troop Messenger from scratch, we resorted to guest blogging to get our monthly traffic. From ‘Top Office Messenger Applications,’ to ‘Growth Hacking strategies, and ‘Startup Funding Ideas’, we’ve created guest blogs on a vast range of topics.   We use the staircase blogging strategy: With this strategy in mind, we create high-quality content for websites (third-party blogs) that have a decent number of traffic. We pitched guest blogging ideas to reasonably popular blogs We continued writing for these sites where the competition wasn’t too intense, and following the same approach, we built for us a great writing portfolio.   At Troop Messenger, we didn’t guest post only for the sake of backlinking, but also to showcase our expertise and to present our product to a bigger audience.   2. Blogger Email Outreach Strategy : What Should be the Next Step After Guest Blogging?   If you are one of those entrepreneurs who want to scale your posts and reach a wider audience, Blogger Outreach should be the answer.   Sounds Alien?   Let me explain.   Blogger outreach is a method of putting your content across relevant industrialists, bloggers and experts from your niche, by sending them a personalized email.   The objective of these emails is to convince these experts with a larger audience to talk about your content. Give you a shout out!   Blogger Email Outreach = Broadcasting.   Two things you need to keep in mind when trying the blogger outreach strategy: Choose your target very carefully Use Content Explorer to reach people linked to articles from the same niche and topic Craft your pitch to evoke curiosity with the subject line Make sure to send them a highly personalized email Explain why you’re contacting them Avoid Fake Flattery Always End with a clear CTA Example of Some of the best outreach subject lines:   3. High-Quality-Captioned Visuals: We create our images for every blog post. By designing great visuals, featured images, and infographics, we manage to grab your reader’s attention. But the trick here is to optimize the image. Don’t leave it uncaptioned. Add the link. Your images should be easily available online. Choose the right alt tag. Add the best keyword that fits with your image and put it with the alt text. I suggest using a long-tail phrase/keyword as an alt tag.   4. Reddit Marketing Reddit has about 1 million communities and 51 million unique users. It has proven to be the most intimidating social network for us. At Troop Messenger, We frequently post in relevant subreddit and get engaged with the users in the subreddit. Subreddits: There are subreddits (categories) for almost anything you can think of. Each is identified by With a helpful search feature, you can search for a subreddit of your choice using keywords. Once you find a handful of relevant subreddits, start using Reddit for real.   Reddit sure looks like the early 2000’s message board, but it has a reputation many other social media platforms still fail to match. It’s a huge aggregator. Here’s what you can do with Reddit:   Submit links (repurpose your blog posts) that are relevant to a specific community. You can also submit self-posts, which are posted as original contributions by the users. Text posts enable a user to submit original content, which helps drive quality traffic. Redditors can either downvote and upvote your submission, which generates a karma score. This Karma score works wonders for Reddit's credibility. Hence, avoid getting downvotes as less as possible. The only way to have a good karma score is a submission of valuable content. In our subreddit, we also host AMA (Ask Me Anything) where Redditors ask questions, we answer, which helps us establish a relationship.   5. Quora Marketing Quora has 300 Million Users. Unbelievable, right?   When we launched Troop Messenger, we were looking for ways to confirm authority in our niche, create brand awareness, and increase organic traffic. We did it all via Quora.   Through Quora, we searched for specific topics related to our business. We targeted questions that appeared in google search. We also created a few questions to collaborate with many industry influences. We answered questions with authority and passion and added links to our website for those who wanted to read more. Paid Advertisement, where we targeted users topic-wise, further helped us increase the conversions and clicks.   With Quora, we succeeded in highlighting our position as an industry leader, built valuable relationships, and drove traffic to our website.   Conclusion There’s no denying the fact that content marketing has evolved into an integral element of marketing for pretty much all types of business. Especially for SaaS, content marketing has become one of the standard practices.   Want to escalate your SaaS business to new heights? You cannot do it without strategic content marketing tactics.   Sharing Educational and Informative content with the target audience is important, which is why ‘content’ is a crucial tool for SaaS products and its marketing.   With content marketing, not only can a company effectively educate its customers on how their product works, but also encourage them towards giving it a try to avail of the benefits.    
I'm sure you know why content marketing is important, it's time to figure out the best strategies th...
18 Apr 2019
Working Remotely: 12 Tools to Manage Remote Employees
You are here on a page that talks about ‘remote tools for business.’ Would it be too early to say ‘your search ends here’? I guess not!. Because, here, you get to review an impartial analysis of top work from home tools for employee monitoring and communication software with pricing details. This blog post needs your undivided attention.! 5 minutes will be enough. Let’s start with the basics.   As days pass by, working remotely have become a trend now.   In the modern-day, it seems quite possible for an entrepreneur or businessman to run their businesses remotely.   For an employee, it’s now possible to work from home whenever he or she wants and be productive enough. Companies nowadays are focusing on their employee’s work-life balance and allowing them to work from their respective houses.   With technological markets enhancing their services every day, there are several productivity tools developed now which allows you to work remotely by the use of newly introduced applications.   This is a optimum way for companies to save money as well when it comes to the usage of computers and electricity. It also helps the employees to become more productive.   Tools and its Specifications   There are several tools introduced in today’s world which you can consider when it comes to working remotely.   Below listed remote working tools are currently ruling the market because of the services they provide:   Remote Working Tools   1. Slack 2. Troop Messenger 3. Proprofs 4. EveryTimeZone 5. Zoom 6. Basecamp 7. Asana 8. Zapier 9. Quip 10. Dropbox 11. Harvest 12. JotForm 13. Rebrandly 14. Timely 15. GanttPRO 16. Kipwise 17. Proofhub   Slack (Know remote working tool)   When it comes to managing remotely working teams, communication becomes an important factor for all managers. Slack is a chat-based online platform which can be accessed by your team members to communicate with you or other team members in case of any queries or doubts. A few reasons why you should consider this platform   Brainstorming File-sharing Comparing notes and keeping yourselves updated with the recent news of an industry. It can be linked with any other incorporate platforms such as Basecamp, Zoom, MailChimp or Skype.   You can onboard slack application into your company by investing about 6 dollars to 12 dollars per active user, which is cheap and affordable.   The storage limit set by the slack providers is about 10,000 messages or 5 GB data. It is a useful messaging remote tool for your team members which allows you to organize as well as prioritizing on necessary conversations which have to be addressed immediately. It can also be installed in your mobile phones. You can also use this software to build simple blocks, incoming webhooks, bots, commands, and so on. These features make the software for all the remote workers.   Troop Messenger (Work from home communication tool)   This is a comprehensive messaging application where you can deliver messages instantly. It can work for both the small business industries to large-scale industries. With the help of this application, you can connect with your colleagues who may be at different places in the world and cater to your business requirements. You also can get the benefit of upgrading your current technology, in terms of communication to an ultimate next level. The key features are   Pinging users and audio calls Video calling services Instant messaging and Customer support services through the year Forming groups to collaborate with all the members of your team. You can pay about 1 dollar to 5 dollars per month for an active user. This software supports any instant messaging platforms such as Gmail, FaceBook, Skype, etc. These were some tools which are currently dominating the market, and a lot of companies are availing benefits from using the applications. If you want to make profits and improve your work culture by using technology, the above-listed tools are some best options available for you.   Proprofs (All in one remote working tool)   This knowledge base software application can be utilized to empower your team members who are working remotely. Best features of this platform are –   Your teammates can produce user guidelines, FAQs, documentation for clients and employees. It develops employee efficiency significantly. It also promotes sharing knowledge with your team members and keeps them posted about the latest updates. It also features reporting tools which help the manager in extracting employee statistics and take a decision accordingly.   You can use this application by paying 9 dollars to 80 dollars per active user, based on the services you choose.   This is considered to be one of the best remote tools which have been introduced in the technological market, so far. Some of the best company’s platform this software supports are Sony, CISCO, DHL, Ford, Yale, Dell and so on. The user-friendly navigation within the software makes it the best platform for the remote workers to use this software.   EveryTimeZone (Time Tracking Tool for Work from home teams)   If you are looking for the best remote collaboration tool, then EveryTimeZone application would be the best tool for you. Advantages of using this application are –   You can keep a track of people or team members who are available for you to work and who is out of reach across the globe. It helps in solving your problem by displaying the time zones around the world. Assists in identifying your co-worker’s time and determining whether it would overlap with your time zone. It would cost you about 12 dollars to onboard this application into your firm or company per active user. It supports systems used in Amazon, CentOS, Debian, Oracle Linux, and so on. Assessing the time zones become easier with the help of this software and is considered to be user-friendly. This is why most of the remote workers across the globe use this software. It has the capability to store about 500GB of data.   Zoom (Virtual Collaboration Tool)   It is considered to be the best application when it comes to remote working tools. Key benefits of using this application are   It helps you to share your screens with your colleagues easily who are working remotely in different places in the world. A perfect tool for your teammates and permits about 25 participants to share their screens and be a part of it. Each meeting conducted using this application can last up to 40 minutes. You can also share files and messages using this application.   While the basic application for business purposes would cost you for an active user about 19.99 dollars per month allowing 100 participants to share their screens, you can also opt for high paid plans ranging between 35 dollars to 260 dollars per month, which would allow about 500 participants to share their respective screens.   This software support multiple platforms such as Windows, Linux, IOS, Android, and so on. The user-friendly coding structure of the software makes it comfortable for all remote workers to use this software. It can store up to 1GB of data, depending on the plan you choose.   Basecamp (Remote collaboration tool)   It is an effective tool in time management criteria, you can use the application to share and save confidential and useful documents. Apart from this, some of the other services offered by Basecamp are   Automatic Check-ins. To-do-checklist. Campfires permitting users to chat and respond to questions. Message dashboard is used for making effective discussions for the team. The work can be easily managed by using this application.   You need to pay 99 dollars per active user monthly to onboard this application in your company.   This platform supports web applications, Android applications, podcasts, Mac, etc. The application is easy to use when it comes to installation, which is why it becomes easier for remote workers to use this software.   Asana (Remote Project Management)   It is an effective management remote tool that all your remote workers can make use of. Some of the key benefits of using this application are   It permits you to allocate, cascade and assign tasks and projects to your teammates easily. It assists your team members in keeping track of their progress, for the projects assigned to them while also showing to-do checklists of an individual team member. You can also upload several attachments from your computer into the shared drives or Google Docs, Dropbox and many more platforms.   The actual cost to onboard this application in your firm can range between 10 dollars to 12 dollars per active user, every month. There are numerous platforms which Asana software supports. Some of them are Microsoft Outlook, Adobe Cloud, Salesforce, Litmus, and so on. The software is easy to download and can be accessed from anywhere at any time. For this specific reason, it becomes easier for remote workers to use this application. Even though there are no storage limits if you are using this software, you can upload up to 100MB of file per task.   Zapier   It is an important tool to remotely manage your team when it comes to using tools and applications together. Let’s help you in finding out why you need to use this application –   This remote collaboration tool helps in automating your work by connecting all your applications or tools together to ensure that your work becomes easier and smoother. You can also link website applications which can ease the process file or data sharing. You can use this tool to increase the productivity of your team within a short duration of time. You can also sync different platforms such as Dropbox, Skype, Gmail, Buffer, PayPal, etc. which can be accessed easily, helping you in saving a lot of time for your time.   Onboarding this application would cost you about 50 dollars to about 125 dollars per active user monthly basis.   Using this software, you can connect to thousands of other tools and applications which uses their storage capacity to store your data and information.    Quip      If your team uploads a lot of documents daily on platforms such as Google Docs or Dropbox, you can make use of this remote collaboration tool named as Quip. Advantages of using this application are   It is a document editing and sharing tool which also compatible with Andriod and Apple IOS platforms. You can install this application on your phone or tablets which you can access from anywhere at any time to upload any necessary documents which would help you in taking effective decisions. The tool also notifies you with the name of the users who have recently used or modified the document. You can use this application to save sensitive conversations and train newcomers accordingly.   It would cost you about 30 dollars per month for an active user to onboard this application. You can install this software as it supports platforms such as Jira, TaskRay, PDFfiller, smartsheet, altify, etc. You can integrate your sales department to work using this application. There are no restrictions when it comes to storage.   Dropbox    Considered to be one of the best platforms, which currently dominate the market, Dropbox permits you to invite your team members to interact on folders or files. Some other benefits of using this application are –   It integrates magnificently with other office tools and software, such as Microsoft office. You can integrate the application with all the applications which require downloading and uploading files and uses APIs to function. This will help you in improving collaboration, streamlining workflows of tasks, securing contents and data, and so on. You can onboard this application in your company by paying 50 dollars per month for an active user. It’s easy to use and upload files. Owing to this feature, it becomes easier for remote workers to download this application and use it for their benefit. It will allow you to store about 2GB of data.   Harvest (Employee Monitoring Tool)   Considered to be the best tool in tracking your employee’s working time, this application is easy to use. Why use this application?   You can track your team member’s login and logout time and accordingly create timesheets. This tool provides insight reports which would allow taking an effective decision for your business in terms of profits, invoices, payments, integration with any other preferred tools and so on. You can also sync this tool with any other time tracking applications such as Quip or Zapier.   You can pay about 11 dollars per month for an active user to use this application. You can integrate this software with your applications and tools to increase the productivity of your employees and save time. There are no restrictions when it comes to storage capacity.   JotForm(Online Form Builder) JotForm is simply a productivity tool that many remote workers are utilizing each and every day. With JotForm the users can create well-designed online forms so that they can collect the necessary and valuable data for their businesses without having to go into an office space. Here are the remote work tailored features of JotForm: Collaboration is very easy, as all the users have to do is to share a link with their coworkers so that more than one person can work on the same form at the same time. JotForm is a HIPAA compliant solution, which can be very useful for medical professionals who are using JotForm as a telemedicine tool while working from home. JotForm has hundreds of integrations with your other favorite remote work tools like Slack, Airtable, Square, PayPal... which can work with JotForm seamlessly. JotForm Mobile Forms offers an offline mode, in which even if you are collecting data without internet access while working remotely, your entries can still be saved and automatically synced to your JotForm account when you are back online. You can use JotForm for free for up to 100 monthly submissions! If you are going to need more than that you can receive 1000 submissions per month for $19 a month, 10,000 submissions for $39 a month, and 100,000 submissions for $99 a month. They also offer discounts for nonprofits and students!   Rebrandly (Link management platform) Rebrandly is a link management tool to brand, track, and share short URLs using a custom domain name. This tool enables you to easily create and share branded short links. As a result, you can improve your brand visibility and increase click trust. Key benefits of using this tool include: It is very easy to use and create new, rebranded links for any URL. Many features such as QR codes, link retargeting, link analytics, UTM builder and editable destination URL. The option to create custom-branded URL links along with the power of remarketing in one tool. You will also receive handy analytics and insights of how your links perform on any channel.   Timely(Time management for remote teams) Structure, coordination and visibility are essential for remote work success. By automatically tracking everyone's time, Timely helps remote teams achieve all three without compromising their productivity. The main features for remote teams include: An automatic private timeline of everything you work on each day AI time sheets which expedite reporting on tasks, clients and projects The "People Dashboard" – breaking down team capacity, overtime and hours Real-time project dashboards for tracking budget spend and activity A smart planner for visualizing colleague calendars and assigning tasks An intuitive calendar interface for time boxing your schedule As an employee-first time tracking tool, Timely actively protects remote worker privacy and dignity. It supports autonomy and self-management, enabling employees to manage their schedule and productivity on their own terms. Team plans start at $39/month, with the option to add more seats and scale features as your needs change. Timely has apps for web, Windows, Mac, Android and iOS, so you can manage your time fluidly across your work devices."   GanttPRO (Remote Project and Resoruce Management) GanttPRO is an elegant and intuitive project management software based on Gantt charts. It solves many project-related challenges for individuals as well as businesses of all sizes, up to enterprise level. No matter where your teammates are, with GanttPRO, everyone will know every detail about their tasks, deadlines, projects, and the goals they follow. The key features are Project and portfolio management. Resource allocation and workload management. Team collaboration through comments, file sharing, and mentions. Smart budget management based on duration, estimation, actual cost, and time logged. The Individual plan will cost you $15 per month. Team plans start at $8.90 per user per month. This is considered to be one of the best Gantt chart makers for project management on the market. Lots of world-known companies such as Sony, Salesforce, NASA,, DHL, etc. enjoyed its beautiful and intuitive interface packed with robust management and collaboration features.   Kipwise (knowledge management directly within Slack) Kipwise helps remote teams share knowledge effectively and reduce communication lag by ensuring teammates from different sides of the world have access to the information that they need. Their key features include: Powerful Slack integration - Create and search for team knowledge directly in Slack using handy slash command and Slack Actions. You simply don't need to leave Slack to build up your knowledge hub. Real-time collaborative editor - Your team can edit the same doc at the same time and create visually appealing documentation with rich embedding options. Content review process - Set designated reviewers for your content and our system will remind you to review the content to ensure freshness and accuracy. Kipwise also support browser extensions and is integrated with many more tools that remote loves, such as Google Drive, Trello and Airtable. With Kipwise, you can create structured and visually appealing documentation and retrieve team knowledge easily, wherever you need them. ProofHub (Project management and team collaboration tool) If you’re looking for a tool that is packed with all the features in a single location, is easy-to-use, and has a minimal learning curve then ProofHub can be the best choice for your requirements. ProofHub helps project managers and teams Easily plan, collaborate, organize and deliver projects of all sizes, on time.   Key advantages of using this software are: All tools under one roof Fixed pricing plans Minimal learning curve Multilingual interface Task management Timesheets   ProofHub is available in two pricing plans - The Essential plan and The Ultimate Control plan. The Essential plan is priced at $45/month, billed annually. This plan allows unlimited users, 15GB storage, and 40 projects. Users get access to all CORE features with this pricing plan. You can also opt for the Ultimate control plan that is priced at $90/month, billed annually. This plan allows unlimited users, unlimited projects, and 100GB storage. This plan gives you access to premium features that are missing in the Essential plan.   The software is a SaaS tool, and can easily be used on web browsers without installing it. Mobile apps can be installed on Android and iOS supported mobile devices. All in all, ProofHub is a simple yet powerful tool that is packed with powerful features. To Sum-up with: These were some tools that are currently dominating the market and a lot of companies are availing benefits from using the applications. If you want to make profits and improve your work culture by using technology, the above-listed tools are the best options available for you. 
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